Louis H. Borders
Mercury is founded by Louis H. Borders, previously a founder of Borders Books & Music, Synergy Software, and Webvan.
Louis revolutionized the retail book industry with the founding of Borders, the first book and music superstore chain. Borders successfully leveraged technology to improve the delivery of physical media to consumers. Louis sold his interest in Borders in 1993; at its peak, the company had annual revenues of $3.5 billion.
Louis co-founded Synergy Software, a computer-aided-software engineering firm that was later acquired by a leading computer services company. In 1998, he founded Webvan, an online home delivery retailer, and served as its CEO until its successful IPO; the company achieved a peak market value of $7 billion.
Louis brings to Mercury a proven expertise in developing startups that combine advanced technologies with innovative business strategies to create never-before-possible consumer services. He works closely with executives, angel investors and domain experts at the inception of each Mercury startup to develop the strategy and platform, and to identify and mitigate key risk factors.
Louis holds a B.A. in Mathematics from the University of Michigan, and completed graduate coursework in mathematics at MIT.
Ari is responsible for Mercury’s business development.
Prior to joining HDS, Ari served as General Manager of the China and Ireland branches of Borderfree, a technology and ecommerce company. Ari also served as Borderfree’s General Counsel, bringing it through its financing rounds, IPO, activities as a publicly traded company on NASDAQ, and acquisition by Pitney Bowes.
Previously, Ari was President of Sega Amusement Works and also spent seven years at Sega Corporation in Tokyo, where he served as General Counsel for all Sega group companies worldwide. Prior to joining Sega, Ari was an attorney with the international law firm of Baker & McKenzie in their Tokyo office. Ari holds a B.A. from the University of California at Berkeley and a J.D. from Fordham law School.